Vice president of marketing
Job Description
Vice President, Marketing
Fast-Growing Food Manufacturer | North America
Profile
You are a hands‑on, strategic marketing leader with an entrepreneurial mindset who thrives in fast‑paced, growth environments. You balance big‑picture brand thinking with executional excellence and are comfortable driving results under tight timelines.
Position Summary
The VP of Marketing is responsible for setting and executing the global brand strategy to drive consumer awareness, trial, and sustained growth across the U.S. and Canada. This role owns brand strategy, innovation support, and go‑to‑market execution, including the development of new brands post‑incubation. Leading a global marketing centre of excellence, the VP Marketing partners closely with commercial, innovation, and market teams to deliver consumer‑centric, insight‑led marketing that drives market share, revenue, and margin growth. This role reports directly to the President.