Vice President Marketing

Position OverviewOwn the go-to-market strategy by industry and drive profitable growth across the different End User Markets / Industries in which Ruhrpumpen participates.Lead market segment managers to build demand, shape product/solution roadmaps with PLMs/R&D, raise win rates, and expand participation in prioritized markets.Key ResponsibilitiesSet market strategy and positioning per segment (customer prioritization, channels, solution offers)Lead and coach Segment Managers; clarify interfaces and decision rights in a matrix with Regional Sales VPs/DirectorsBusiness DevelopmentBuild 3-year growth plans with bookings, margin, and share goals; translate into regional targetsDrive must win discipline and pipeline hygiene (monthly reviews, strategy challenges, CRM hygiene)Strategic PlanningCo‐own segment roadmaps with PLMs/R&D for new/adjacent applicationsCoordinate with Brand/Comms and Sales Enablement for segment content, training, and campaigns; raise influence at EPCs/design insti...