Michael Page International (Canada)
Sr. Digital Marketing Specialist
Job Description
- An exciting opportunity to work for an established EdTech solution provider
- Hybrid work environment
About Our Client
Our client is a leading EdTech solution provider for international secondary schools and partner with nearly 100 K-12 institutions across 15+ countries.
Job Description
Content & Campaign Execution
- Create and manage multi-format marketing content (social, email, web, campaigns, assets).
- Maintain content calendar aligned to campaigns, business goals, and global audiences (B2B & B2C).
- Ensure brand consistency, quality, and messaging across all content.
Social Media
- Manage B2B social channels (LinkedIn, Facebook, Instagram) end-to-end.
- Develop campaign-driven content and monitor performance, reporting insights.
Email & Campaigns
- Build and execute email campaigns and nurture programs in HubSpot.
- Manage segmentati...