Senior Retention Marketing Manager (Canada)

Overview

Senior Retention Marketing Manager

Role Overview: We are looking for a Senior Manager, Retention Marketing to lead retention strategy and performance across the customer lifecycle.

This role manages a team responsible for lifecycle email, organic social, direct mail, reviews, and brand reputation. You will set direction, prioritize work, and improve performance across channels, while ensuring efforts are aligned to business goals.

You will also work closely with the various Marketing channels, Product, Data Analytics, and other teams to improve customer experience and retention outcomes, and serve as the primary retention marketing lead in communication with the CMO. This is a full-time remote position.

THERE IS NO VISA SPONSORSHIP FOR THIS ROLE

Key Responsibilities

• Own retention performance across the customer lifecycle, including engagement, renewal, and win-back
• Manage and deve...