Senior Programmatic Media & Ops Lead
Job Description
About BYD
BYD is a global leader in electric vehicles and clean energy solutions, with a clear purpose: to build a zero-emission future that reconnects humanity with nature. As BYD continues its rapid growth in the UK, we are building a best-in-class in-house media capability to drive brand awareness, consideration, and demand for our EV & PHEV portfolio.
About the Role
The Senior Programmatic & Media Operations Specialist will lead the planning, activation, optimisation, and operational management of BYD UK's programmatic and digital media activity across Display, Online Video, Connected TV (CTV), Digital Out-of-Home (DOOH), and Digital Audio channels.
Working closely with the wider Paid Media, Brand, PR, and Creative teams, this role will ensure programmatic media plays a central role across both upper-funnel brand campaigns and lower-funnel performance activity.
This role will also play a key support function to the Head of Paid Medi...