Senior Product Marketing Manager
Job Description
As Coconut’s Senior Product Marketing Manager, you’ll blend a knack for uncovering market insights with your expert storytelling skills to position our solution to win in the financial services industry. You’re excited to become a go-to expert in our market by developing a deep understanding of our ideal customer profile, buying group, competitors and the unique value we deliver to help us generate pipeline and revenue for our business.
In this role you’ll get a chance to build strategies that support every stage of our funnel from new business all the way through to expansion. You’ll help us research and develop GTM playbooks that increase our penetration in key markets. You’ll find unique ways to position our solution against competitors and equip our team with strategies and tools that help us stand out from the crowd. You’ll also fully own our GTM strategy for new products that fuel growth within our customer base.
In a nutshell, there’s no shortage of opportunity ...