NRG Energy, Inc.
Senior Marketing Specialist
Job Description
We’re looking for a detail‑oriented and curious Senior Marketing Specialist to join our team. This role drives cross‑functional marketing projects, campaign and content measurement, partnership and contest execution, process improvements, automation, and analytics that improve how work is planned, built, measured, and optimized. The ideal candidate is an experienced user of marketing automation platforms and is a problem‑solver who uses data and insights to improve operational efficiency, advance our AI roadmap goals, and drive growth outcomes.
Key Responsibilities
Marketing Operations & Execution (~50%)
- Manage promotional experiences and day‑to‑day partnership deliverables, including contests, ticket giveaways, and event activations, from initial strategy and approvals through execution, promotion, reporting, and close‑out.
- Lead process optimization initiatives by documenting best practices and identifying opportu...