Senior Marketing Manager, LEGO® Friends

Job Description

Ready to help championing and nurture girls’ creativity? Excited to take charge in creating impactful communication campaigns that get consumers to love building with LEGO® bricks and bring their best friendship stories to life?

Then we have the perfect opportunity for your strategic vision and communication expertise as we are looking to hire a Billund-based Senior Marketing Manager for the LEGO Friends franchise!

Core Responsibilities

As Sr. Marketing Manager - Communication Lead in the LEGO Friends team - and in collaboration with the Marketing Director and the Marketing team, you will lead the Go-to-Market and communication strategy, from planning to execution. This will include:

• End-to-end global go-to-market and communication campaign towards consumers and shoppers; from briefing to playbook and toolbox development as well as execution.

• Drive the communication in...