Job Description
Drive innovative referral strategies as Clio's Senior Customer Marketing Manager in Burnaby, Toronto, or Calgary. Utilize your B2B experience to create impactful customer engagement programs.
In this 12-month fixed-term position at Clio, you will manage and optimize the customer referral program. With over 5 years of experience in growth marketing, your role focuses on motivating customers to promote Clio's legal software effectively. Collaborate with teams to ensure the success of integrated marketing campaigns that yield measurable results.
Key Responsibilities:
• Launch new experiments to extend referral program impact
• Track referral performance and report metrics
• Provide data-driven insights for program enhancements
• Develop segmentation strategies based on customer insights
• Optimize referral workflows to improve conversion rates
Requirements:
• 5+ years in B2B software demand generation
• Excep...
In this 12-month fixed-term position at Clio, you will manage and optimize the customer referral program. With over 5 years of experience in growth marketing, your role focuses on motivating customers to promote Clio's legal software effectively. Collaborate with teams to ensure the success of integrated marketing campaigns that yield measurable results.
Key Responsibilities:
• Launch new experiments to extend referral program impact
• Track referral performance and report metrics
• Provide data-driven insights for program enhancements
• Develop segmentation strategies based on customer insights
• Optimize referral workflows to improve conversion rates
Requirements:
• 5+ years in B2B software demand generation
• Excep...