Job Description
Elevate your marketing career as a Senior Demand Generation Manager with Geotab. Drive integrated campaigns and help shape the future of connected transportation in a hybrid work model.
At Geotab, you will take ownership of the full-funnel demand generation strategy, encompassing awareness to revenue generation. Collaborate with teams across Growth & Demand Generation, Segment Marketing, and Sales to launch campaigns that resonate with modern B2B buyers. Your leadership will guide a team while establishing key performance metrics to ensure successful campaign execution.
Key Responsibilities:
• Develop and execute integrated marketing campaigns
• Own demand generation strategy from awareness to revenue
• Lead campaign roadmap balancing strategy and market agility
• Coach team to launch campaigns on time and on target
• Analyze campaign performance and report insights
Requirements:
• 8-12 years in B2B marketing id...
At Geotab, you will take ownership of the full-funnel demand generation strategy, encompassing awareness to revenue generation. Collaborate with teams across Growth & Demand Generation, Segment Marketing, and Sales to launch campaigns that resonate with modern B2B buyers. Your leadership will guide a team while establishing key performance metrics to ensure successful campaign execution.
Key Responsibilities:
• Develop and execute integrated marketing campaigns
• Own demand generation strategy from awareness to revenue
• Lead campaign roadmap balancing strategy and market agility
• Coach team to launch campaigns on time and on target
• Analyze campaign performance and report insights
Requirements:
• 8-12 years in B2B marketing id...