dentsu
Senior Buyer, Digital
Job Description
Overview
Our mission is to Drive Business Performance. We use data to create personalized and connected experiences that deliver transformative business outcomes. Our role is to ensure our clients meet their quantifiable business goals every day, consistently, in every market. We are entirely focused on delivering better business results through optimization, creation and analysis across all digital platforms. Our scope ranges from recommending how to use content more effectively to optimizing daily media channel performance and maximizing visibility in eCommerce platforms.
Responsibilities
- Campaign Strategy & Planning – Develop paid social strategies aligned with client or brand objectives (awareness, consideration, conversion, retention).
- Campaign Execution – Build and launch paid social campaigns across major platforms (Meta Ads Manager, TikTok Ads, LinkedIn Campaign Manager, etc.).
- Set up tracking using pixels, U...