Job Description
Shape RBC’s digital media strategy as the Manager of Digital Acquisition Media in Toronto. This role emphasizes the optimization of media campaigns using advanced analytics and management platforms.
You will be responsible for setting up and monitoring all acquisition media campaigns. With at least three years of experience in internet marketing, you will analyze performance indicators and streamline processes across Google and Bing platforms. Your role will involve collaborating with marketing teams to enhance overall campaign effectiveness.
Key Responsibilities:
• Track and improve key performance metrics for campaigns
• Recommend process enhancements for campaign management
• Provide essential updates to stakeholders for execution
• Utilize insights from analytics to address partner challenges
• Ensure consistency in campaign setup across platforms
Requirements:
• Degree or diploma required
• 3+ years of marketing experience
• Strong familiarity with...
You will be responsible for setting up and monitoring all acquisition media campaigns. With at least three years of experience in internet marketing, you will analyze performance indicators and streamline processes across Google and Bing platforms. Your role will involve collaborating with marketing teams to enhance overall campaign effectiveness.
Key Responsibilities:
• Track and improve key performance metrics for campaigns
• Recommend process enhancements for campaign management
• Provide essential updates to stakeholders for execution
• Utilize insights from analytics to address partner challenges
• Ensure consistency in campaign setup across platforms
Requirements:
• Degree or diploma required
• 3+ years of marketing experience
• Strong familiarity with...