PR & Influencer Marketing Manager

About New Era:

New Era is a leading manufacturer of lifestyle caps. Our brand embodies culture, sport, and fashion, and we aim to expand our influence in the LATAM market. We are looking for a dynamic Marketing Manager to lead the execution of our PR and Influencer Marketing strategy, strengthening our cultural authority and continuing to grow the headwear category as a daily fashion statement across the region.

Role Overview:

We are seeking a PR & Influencer Marketing who will be responsible for executing the communication strategy for New Era in LATAM. This individual will play a key role in expanding cap culture, strengthening the brand’s cultural relevance, and driving measurable business impact through PR, influencer marketing, and storytelling.

The ideal candidate combines strong execution capabilities with cultural awareness and a commercial mindset, ensuring all communication efforts translate into pr...