Constant Contact
Performance Marketing Director for Acquisitions
Job Description
Elevate your career as a Performance Marketing Director managing acquisition strategies. Champion the utilization of data-driven insights to enhance channel performance across various segments.
In this role, you'll take ownership of both customer acquisition channels and measurement frameworks.Your responsibilities include balancing the demands of self-service and sales-supported approaches while ensuring a strong ROI. You will diagnose performance issues, manage budgets, and collaborate across departments to ensure alignment and maximum effectiveness of marketing efforts.
Key Responsibilities: • Develop strategies for effective channel performance • Structure and manage the acquisition budget • Analyze and enhance customer acquisition processes • Partner with teams on measurement frameworks • Conduct regular performance reviews and adjustments
Requirements: • 10+ years in performance marketing • Expertise in channel strategy and analytics • Experience in man...
In this role, you'll take ownership of both customer acquisition channels and measurement frameworks.Your responsibilities include balancing the demands of self-service and sales-supported approaches while ensuring a strong ROI. You will diagnose performance issues, manage budgets, and collaborate across departments to ensure alignment and maximum effectiveness of marketing efforts.
Key Responsibilities: • Develop strategies for effective channel performance • Structure and manage the acquisition budget • Analyze and enhance customer acquisition processes • Partner with teams on measurement frameworks • Conduct regular performance reviews and adjustments
Requirements: • 10+ years in performance marketing • Expertise in channel strategy and analytics • Experience in man...