The Goodyear Tire & Rubber Company
Performance Analytics - Sr Specialist
Job Description
**What You'll Do**
-You are accountable for 4P analysis, market (Industry dynamics, GY group and competition)
-You are responsible to track and diagnose main brand KPIs through the year and recommend corrective actions (data sources: GfK, Brand health trackers,, etc.
-You need to support S&OP reporting requirements (AOP, RvCC, Sales Reviews, etc)
-You are request to set up process to track Powerlines’ performance along with competitive intelligence (e.g. competitor new launches, increase in distribution, Pricing / promotions activity). Also use this information to identify opportunities to optimize the product portfolio coverage
-You are responsible to lead seasonal post-mortem process - ‘root cause’ analysis to understand market and brand movements to highlight areas to focus on
-You brief and supports Consumer analytics and Industry analytics counterparts on additional research needs to further understand brands’ competitiveness a...
-You are accountable for 4P analysis, market (Industry dynamics, GY group and competition)
-You are responsible to track and diagnose main brand KPIs through the year and recommend corrective actions (data sources: GfK, Brand health trackers,, etc.
-You need to support S&OP reporting requirements (AOP, RvCC, Sales Reviews, etc)
-You are request to set up process to track Powerlines’ performance along with competitive intelligence (e.g. competitor new launches, increase in distribution, Pricing / promotions activity). Also use this information to identify opportunities to optimize the product portfolio coverage
-You are responsible to lead seasonal post-mortem process - ‘root cause’ analysis to understand market and brand movements to highlight areas to focus on
-You brief and supports Consumer analytics and Industry analytics counterparts on additional research needs to further understand brands’ competitiveness a...