RCL - Reitmans Canada Ltd/Ltée
Paid Media Buying Specialist Role
Job Description
Shape the future of marketing as a Paid Media Buying Specialist at Reitmans. This hybrid role allows you to lead digital media campaigns across multiple platforms to drive business growth.
In this position, you’ll focus on executing multi-channel campaigns including Display, Social, SEM, and Affiliate marketing. Partnering with RCL’s e-commerce and marketing teams, you will create strategies that focus on audience segmentation and performance tracking. Your ability to analyze and report campaign results will directly influence future marketing strategies.
Key Responsibilities:
• Drive media plan development for campaign execution
• Manage multi-channel campaigns on key platforms like Google Ads
• Partner with marketing for effective media strategies
• Lead Ad Operations and oversee budget pacing
• Analyze performance and identify areas for optimization
Requirements:
• Bachelor’s degree in Marketing or related fi...
In this position, you’ll focus on executing multi-channel campaigns including Display, Social, SEM, and Affiliate marketing. Partnering with RCL’s e-commerce and marketing teams, you will create strategies that focus on audience segmentation and performance tracking. Your ability to analyze and report campaign results will directly influence future marketing strategies.
Key Responsibilities:
• Drive media plan development for campaign execution
• Manage multi-channel campaigns on key platforms like Google Ads
• Partner with marketing for effective media strategies
• Lead Ad Operations and oversee budget pacing
• Analyze performance and identify areas for optimization
Requirements:
• Bachelor’s degree in Marketing or related fi...