Publicis Groupe
Media Planning Specialist with Analytical Expertise
Job Description
Expand brand reach as a Media Planner with a focus on analytical insights. Work across digital, social, programmatic, and traditional media to develop strategic campaigns.
This role is instrumental in creating and executing effective media plans tailored to client needs. You'll evaluate diverse media alternatives, leveraging research to inform strategic recommendations while collaborating closely with cross-functional teams and external partners. Your ability to analyze performance data and communicate insights will be essential in optimizing campaign outcomes and managing budgets.
Key Responsibilities:
• Craft strategic media plans across various channels
• Assess media options for data-driven recommendations
• Collaborate on seamless execution of campaigns
• Track and report on campaign performance metrics
• Present findings and insights to clients
Requirements:
• 2-3 years' experience in media planning
...
This role is instrumental in creating and executing effective media plans tailored to client needs. You'll evaluate diverse media alternatives, leveraging research to inform strategic recommendations while collaborating closely with cross-functional teams and external partners. Your ability to analyze performance data and communicate insights will be essential in optimizing campaign outcomes and managing budgets.
Key Responsibilities:
• Craft strategic media plans across various channels
• Assess media options for data-driven recommendations
• Collaborate on seamless execution of campaigns
• Track and report on campaign performance metrics
• Present findings and insights to clients
Requirements:
• 2-3 years' experience in media planning
...