Publicis Groupe
Media Planning Analyst
Job Description
Overview
In this role, you will be responsible for working with clients to develop media strategies and plans that will help them achieve their marketing objectives. You will collaborate with other team members to analyze data, research consumer behavior, and identify trends to make informed decisions about media placement.
Responsibilities
- Manage budget and flighting updates in Lumina and Media Tools Provide updates for all recurring budgeting needs
- Help provide and oversee monthly savings documents QA and update flowcharts and budget documents with accuracy.
- Track budget and flowchart changes with detail and organization
- Support strategy team with reach and frequency deliveries using Tardiis / NMI Provide audience and consumer insight data from syndicated tools like MRI and GWI Provide monthly global tracking updates for internal review and submission
- Support on building charts and slides for client prese...