Rakuten Kobo
Marketing Technology Solutions Lead Role
Job Description
Elevate your career as a Marketing Technology Solutions Lead, driving strategic marketing and technology alignment. Bring your expertise in process optimization and AI integration to a flexible, hybrid work environment.
This position demands a leader proficient in MarTech, capable of identifying solutions that streamline marketing operations. You will implement cross-channel strategies, optimize workflows through automation, and leverage technology for enhanced customer engagements. Engage with stakeholders to monitor performance and continuously improve marketing initiatives.
Key Responsibilities:
• Identify and implement MarTech solutions for workflow automation
• Develop MarTech strategies for email and digital advertising
• Optimize marketing processes through stakeholder engagement
• Research and evaluate new technologies and innovations
• Integrate AI into marketing workflows and campaign execution
Requirements:...
This position demands a leader proficient in MarTech, capable of identifying solutions that streamline marketing operations. You will implement cross-channel strategies, optimize workflows through automation, and leverage technology for enhanced customer engagements. Engage with stakeholders to monitor performance and continuously improve marketing initiatives.
Key Responsibilities:
• Identify and implement MarTech solutions for workflow automation
• Develop MarTech strategies for email and digital advertising
• Optimize marketing processes through stakeholder engagement
• Research and evaluate new technologies and innovations
• Integrate AI into marketing workflows and campaign execution
Requirements:...