Marketing Operations Specialist
Job Description
Job Description Summary
Are you looking to apply your expertise in marketing automation to optimize and scale innovative customer engagement strategies? If so, come join our Marketing Operations team as a Marketing Operations Specialist! In this role, you will help configure, operate, and optimize Salesforce Marketing Cloud and Data 360 for various use cases across Marketing and Sales. You will be responsible for translating engagement strategies into aligned and scalable audience segments, activation workflows, and data-driven campaigns. You will contribute to initiatives aiming to improve marketing automation processes, programs, and systems, with the goal of enabling the capture and use of customer data at scale.
This is a fixed-term contract position with an anticipated end date of September 2027.
Duties and Responsibilities
- Configure and manage the Salesforce marketing automation platform used to send emails, orch...