Mars, Incorporated and its Affiliates
Marketing Director for Pet Professionals
Job Description
Drive your marketing expertise as the North America Marketing Director for the Professional Division at Mars. You'll create marketing strategies that resonate with pet-related professionals in the US and Canada.
In this senior leadership role, you will be responsible for developing comprehensive marketing plans targeting various segments such as breeders and working dogs. Your strategic vision combined with hands-on marketing execution will significantly impact brand loyalty and customer retention.
Key Responsibilities:
• Design and implement marketing strategies for professional user segments
• Craft engaging content and campaigns highlighting product benefits
• Foster brand loyalty and enhance recommendation rates
• Build a robust integrated marketing mix across platforms
• Collaborate with cross-functional teams to align strategies
Requirements:
• Bachelor’s degree in Marketing or equivalent
• 10 years ...
In this senior leadership role, you will be responsible for developing comprehensive marketing plans targeting various segments such as breeders and working dogs. Your strategic vision combined with hands-on marketing execution will significantly impact brand loyalty and customer retention.
Key Responsibilities:
• Design and implement marketing strategies for professional user segments
• Craft engaging content and campaigns highlighting product benefits
• Foster brand loyalty and enhance recommendation rates
• Build a robust integrated marketing mix across platforms
• Collaborate with cross-functional teams to align strategies
Requirements:
• Bachelor’s degree in Marketing or equivalent
• 10 years ...