Lenovo
Marketing B2B Specialist
Job Description
We are seeking a Marketing B2B Specialist to manage B2B marketing activities for clients, partners, distributors, and technology alliances. The successful candidate will be responsible for budget control, marketing process execution, agency relationship management, campaign creation and execution, event management, and executive report preparation. They will also lead the management of joint marketing budgets, plan presentations, and execution demonstrations for alliances. This position requires strong organizational, planning, and project management skills, as well as knowledge of B2B marketing strategies.
Key Responsibilities
Brand Management and Partner Relations
- Manage Lenovo's brand presence and positioning across its own initiatives, partnerships, and distributors.
- Collaborative planning with strategic partners, ensuring innovative deliverables and a focus on demand generation.