Maple Leaf Foods
Marketing Associate - Wieners & Sausages
Job Description
The Opportunity
As one of the only CPG companies headquartered in Canada, Maple Leaf Foods offers a unique marketing career where you manage a portfolio within the Wieners & Sausage business unit. Working under an experienced leader, you will map out category strategy, provide category reporting & analysis, and lead a cross‑functional team to ensure that strategic priorities and category plans are executed. This role requires a blend of creative skills, critical thinking, project management, and performance measurement.
Snapshot of a Day‑in‑the‑Life
- Build category strategies and develop multi‑year plans to drive growth and differentiation.
- Leverage data and insights from Nielsen and internal sources for weekly, monthly, and annual reporting.
- Analyze brands, market, and competitive trends and recommend actions.
- Participate in the budgeting process for your category.
- Support Retail Sales and Brand teams to gr...