Manager - Product Marketing

Overview

The Manager – Product Marketing at Axonect is responsible for planning and executing product marketing initiatives that support product awareness, market positioning, customer engagement, sales enablement, lead generation, and product adoption. 

This role focuses on developing go-to-market plans, product messaging, technical and sales collateral, case studies, campaign content, thought leadership material, analyst recognition support, partner co-marketing initiatives, and event-related product marketing activities. The incumbent will work closely with Product Management, Sales, Digital Marketing & Inside Sales, Corporate Communications, and Creative teams to ensure that Axonect's product value propositions are clearly communicated to target markets and customer segments. 

The role will also support relevant areas of Marketing Strategy & Operations, including product brand narrative, brand consistency, campaign performance trac...