Manager - Marketing Activations
Job Description
As Manager, you will play a key role in driving high‑impact marketing activations that elevate Manulife’s brand awareness, excitement, and relevance. You will help plan and execute integrated campaigns and events, partnering closely with cross‑functional teams to ensure seamless delivery across multiple touchpoints.
Position Responsibilities:
Support/lead end‑to‑end planning and execution of brand and marketing activation campaigns spanning digital, social, events, and on‑ground experiences.
Develop engaging content to amplify campaign visibility and engagement.
Track performance across all activation touchpoints, contributing to monthly insights that optimize future initiatives.
Maintain clear documentation and task trackers to ensure smooth project delivery and accountability.
Proactively align with internal teams to clarify expectations, streamline coordination, and foster a collaborative environm...