Job Description
Lead lifecycle marketing efforts that drive member retention and engagement. Your hands-on approach will enhance communications across email, SMS, and push notifications.
Ideal for a candidate with 3–4 years of lifecycle marketing experience, this role centers on collaboration and execution of impactful campaigns. You will work closely with senior marketing leaders to refine member experiences from onboarding through long-term engagement. You'll be responsible for creating journeys, optimizing messaging, and leveraging data for meaningful insights.
Key Responsibilities:
• Design and implement lifecycle campaigns using Iterable
• Oversee onboarding and engagement moments
• Maintain campaign standards through rigorous QA
• Track performance metrics and report findings
• Support ongoing experimentation and best practice development
Requirements:
• 3–4 years in lifecycle or CRM marketing
• Experience with Iterable or comparable platforms
• Strong segmentati...
Ideal for a candidate with 3–4 years of lifecycle marketing experience, this role centers on collaboration and execution of impactful campaigns. You will work closely with senior marketing leaders to refine member experiences from onboarding through long-term engagement. You'll be responsible for creating journeys, optimizing messaging, and leveraging data for meaningful insights.
Key Responsibilities:
• Design and implement lifecycle campaigns using Iterable
• Oversee onboarding and engagement moments
• Maintain campaign standards through rigorous QA
• Track performance metrics and report findings
• Support ongoing experimentation and best practice development
Requirements:
• 3–4 years in lifecycle or CRM marketing
• Experience with Iterable or comparable platforms
• Strong segmentati...