Constant Contact
Lead Data Analyst - Product Growth
Job Description
About the Role
Lead Product Growth Analyst for Constant Contact. Data partner to the General Manager, drive customer acquisition, engagement, and retention within a key customer segment. Contribute to overall revenue and market expansion.
What you'll do
- Strategic Partnership: Work alongside the GM to lead data initiatives that bridge Product, Engineering, and Marketing, ensuring growth bets are measurable, correctly instrumented, and aligned with enterprise objectives.
- Root Cause Investigation: Investigate metric shifts to identify technical bugs, UX friction, or trust barriers; turn insights into narratives that influence product strategy.
- Architecting Analytical Frameworks: Design and standardize product growth evaluation, creating repeatable, high‑signal processes.
- A/B Experimentation & Inference: Lead the experimentation lifecycle, from power analysis to post‑test causal inference,...