Weston Forest
Head of Marketing - Strategy & Execution
Job Description
Join Weston Forest in Brampton, ON, as the Head of Marketing, where you'll lead strategic initiatives and marketing execution, focusing on brand positioning and customer engagement.
This full-time position requires a marketing leader well-versed in B2B dynamics, working alongside sales to fortify the company's marketing foundation. Your expertise will guide marketing efforts, ensuring alignment with operational realities and supporting sales objectives, while crafting customer-centric narratives and effective product marketing strategies.
Key Responsibilities:
• Craft and govern brand messaging and positioning frameworks
• Develop go-to-market campaigns for new offerings
• Create sales enablement tools for effective presentations
• Oversee trade show strategies, from planning to execution
• Enhance digital presence through authentic customer storytelling
Requirements:
• Significant experience in B2B marketing ro...
This full-time position requires a marketing leader well-versed in B2B dynamics, working alongside sales to fortify the company's marketing foundation. Your expertise will guide marketing efforts, ensuring alignment with operational realities and supporting sales objectives, while crafting customer-centric narratives and effective product marketing strategies.
Key Responsibilities:
• Craft and govern brand messaging and positioning frameworks
• Develop go-to-market campaigns for new offerings
• Create sales enablement tools for effective presentations
• Oversee trade show strategies, from planning to execution
• Enhance digital presence through authentic customer storytelling
Requirements:
• Significant experience in B2B marketing ro...