Trail Appliances BC
Growth Marketing Director at Trail Appliances
Job Description
Drive Trail Appliances’ performance marketing initiatives as the Head of Growth & Performance Marketing. This role blends strategic direction and hands-on execution within a hybrid work environment, emphasizing data analysis and campaign optimization.
In this senior role, you will architect and execute comprehensive digital marketing strategies that propel both eCommerce and in-store growth. By optimizing paid media performance across various platforms, you will play a vital role in driving qualified traffic and improving marketing efficiency.
Key Responsibilities: • Architect digital growth strategies across paid channels • Optimize media account structures for maximum performance • Implement continuous testing for messaging and creative effectiveness • Translate performance data into actionable insights for teams • Foster collaboration with creative stakeholders to enhance campaigns
Requirements: • 7+ years of experience in digital or growth marketing • Str...
In this senior role, you will architect and execute comprehensive digital marketing strategies that propel both eCommerce and in-store growth. By optimizing paid media performance across various platforms, you will play a vital role in driving qualified traffic and improving marketing efficiency.
Key Responsibilities: • Architect digital growth strategies across paid channels • Optimize media account structures for maximum performance • Implement continuous testing for messaging and creative effectiveness • Translate performance data into actionable insights for teams • Foster collaboration with creative stakeholders to enhance campaigns
Requirements: • 7+ years of experience in digital or growth marketing • Str...