Bell Canada
Go To Market Specialist
Job Description
This role owns how Bell Media brings products, capabilities, and stories to market—ensuring sellers are fully enabled to win with clarity, confidence, and consistency. The Manager, Go‑To‑Market – Sales Enablement is accountable for the development of core sales narratives and vertical stories that drive strategic growth, and supporting overall sales readiness.
This role acts as the connective tissue between Product, Sales, Marketing, and Insights—translating complex capabilities into seller‑ready messaging, tools, and proof points that perform in market.
Key Responsibilities
- Execute prioritized go‑to‑market launches in alignment with GTM leadership and business priorities
- Develop and maintain Bell Media’s core sales narratives (e.g., Total Video, Audio, Outcomes, Data)
- Own vertical go‑to‑market stories and enablement across priority categories (Auto, Retail, Finance, CPG, etc.)
- Partner with ...