OLIVER | The Brandtech Group
GenAI Performance Analyst at OLIVER (Toronto)
Job Description
Step into the future of marketing with OLIVER as a GenAI Creative Optimization/Performance Analyst in Toronto, Ontario. Create impactful data-driven strategies that enhance content performance and optimize generative AI solutions.
As a key contributor at OLIVER, you will leverage your analytics expertise to track and evaluate cross-channel GenAI content effectiveness. Your role focuses on crafting test‑learn‑optimise plans, combining diverse data sources, and employing various measurement techniques. A hands‑on approach will enable you to drive insights that transform our creative outputs.
Key Responsibilities
- Set and evaluate KPIs for GenAI content effectiveness
- Craft continuous improvement plans for content optimisation
- Analyse performance data for creative recommendations
- Design real‑time tracking dashboards for insights
- Explore emerging analytics capabilities in GenAI platforms