Freelance Copywriter - ATL

Description

A creative storyteller who can transform brand and marketing objectives into compelling ideas and memorable campaigns. Someone who understands the power of words across traditional media and is passionate about crafting impactful communication that resonates with consumers.

Responsibilities

• Develop compelling copy and creative concepts for ATL campaigns across TV, print, OOH, radio, and other brand communication channels.
• Collaborate with Art Directors, Creative Directors, and other team members to create integrated campaign ideas.
• Translate marketing and business objectives into clear, persuasive, and engaging communication.
• Present creative ideas and rationale internally and to clients when required.
• Attend client meetings, production shoots, and creative reviews.

Requirements

• Proficiency in both written Indonesian and E...