First American
FCT Channel Marketing Analytics Specialist
Job Description
Dive into analytics with FCT as a Channel Marketing Analytics Specialist, focusing on optimizing campaign effectiveness. This hybrid role allows you to lead strategies that drive meaningful results.
FCT is looking for a Channel Marketing Analytics Specialist with 2-4 years of relevant experience in marketing analytics, digital marketing, or eCommerce. Your responsibilities will include managing scorecards for marketing campaigns, conducting post-mortem analyses, and providing strategic insights based on digital performance data. This role emphasizes maximizing engagement and revenue through data-driven decision making.
Key Responsibilities:
• Oversee development and execution of marketing scorecards
• Analyze ROI and campaign effectiveness reports
• Develop strategies for optimizing promotional messaging
• Examine digital campaign performance and e-blast results
• Monitor and maximize inventory of digital audience programs
Requirements:
• 2-4 years working in...
FCT is looking for a Channel Marketing Analytics Specialist with 2-4 years of relevant experience in marketing analytics, digital marketing, or eCommerce. Your responsibilities will include managing scorecards for marketing campaigns, conducting post-mortem analyses, and providing strategic insights based on digital performance data. This role emphasizes maximizing engagement and revenue through data-driven decision making.
Key Responsibilities:
• Oversee development and execution of marketing scorecards
• Analyze ROI and campaign effectiveness reports
• Develop strategies for optimizing promotional messaging
• Examine digital campaign performance and e-blast results
• Monitor and maximize inventory of digital audience programs
Requirements:
• 2-4 years working in...