EcoCare Local Launch Leader

The EcoCare Local Launch Leader is in charge of deploying EcoCare offer (Power, Digital Power and Secure Power) in a country/zone . He/She will work closely with the Global EcoCare launch leader and various teams within the related country (Commercial teams, offer management, Marketing and Operations) to effectively launch and scale this new and strategic offer developed by the Global Services EcoCare League. Main Responsibilities Partner with Offer Marketing/Management Leader and be directly responsible for developing value proposition and product launch strategy by identifying target segments, channels, applications, personas, and Go-To-Market. Responsible for executing the launch and Go-To-Market strategy to generate demand by partnering with Marketing Communications, segment leaders and commercial and sales organization. Collaborate with Marketing Communications and segment leadership to develop marketing message for launch events, trade shows, company website, brochures, promotion...