World Vision Canada
Director, Brand
Job Description
At World Vision Canada we offer challenging careers that change the lives of children all over the world and will change yours as well. Join a team of 400 Canadians committed to a vision: Life in all its fullness for every child.
Position Director, Brand
Reports to VP, Brand & Marketing
Position Term Full Time Permanent
Primary Location Remote (Within Canada)
Job Purpose The Director, Brand is responsible for creating and leading World Vision Canada's strategic brand communications and overall brand strategy, and for the end-to-end creative development of key mass‑market campaigns (TV, Digital, Social, OOH, PR and Experiential). The role stewards brand health (awareness, consideration, trust and donation intent) while driving conversion to child sponsorships, recurring giving and single gifts. This role partners closely with the Director, Digital Growth & Campaigns to ensure an integrated full‑funnel plan across paid, owned and earned channe...
Position Director, Brand
Reports to VP, Brand & Marketing
Position Term Full Time Permanent
Primary Location Remote (Within Canada)
Job Purpose The Director, Brand is responsible for creating and leading World Vision Canada's strategic brand communications and overall brand strategy, and for the end-to-end creative development of key mass‑market campaigns (TV, Digital, Social, OOH, PR and Experiential). The role stewards brand health (awareness, consideration, trust and donation intent) while driving conversion to child sponsorships, recurring giving and single gifts. This role partners closely with the Director, Digital Growth & Campaigns to ensure an integrated full‑funnel plan across paid, owned and earned channe...