Sun Life

Director, Agency and Client Strategy

📍 Location
Hong Kong, Hong Kong Island
⏰ Job Type
Full time
📅 Posted
June 02, 2026
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Job Description

Job Description

:

Job description

  • This role is to lead and develop cross agency and client strategy at regional level that drives productivity and activity.
  • The role is the primary driver of MRA strategy and the continuous uplift of productivity through MDRT strategies, agency campaigns, convention and RO recognition platform. The person will also oversee maximizing leads generation and cross-sell/up-sell opportunities through existing customers, social media and digital sources.
  • This role will also collaborate with Client and Proposition to develop and roll out propositions for sales and recruitment.
  • Preferred skills

  • In-depth knowledge of insurance business and agency channel
  • A proven tracking of driving and implementing agency initiatives that led to solid business results
  • Solid experience in developing and implementing holistic and strategic agency strategy
  • Excellent experience in driving lead gener...
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