INTEGRATED MANAGEMENT SERVICES MEXICO
Digital Performance Manager
Job Description
**About Us.**Join the NOVACARD Ambitious team, a groundbreaking fintech startup backed by Digital Finance, an international investment holding. We’re introducing Mexico’s first interest-free credit card, reshaping credit management in the country. We're seeking a Digital Performance Marketing Manager to lead and execute our digital performance strategy, collaborating with an international team focused on impactful, data-driven results.
**Responsibilities**
- **Agency Oversight**: Lead performance marketing agencies for web and app campaigns, ensuring strategic alignment, precise execution, and in-depth results analysis.
- **Analytics Management**: Optimize campaign effectiveness and user engagement through app and web analytics management.
- **SEO and Website Optimization**: Partner with the SEO agency to maintain and improve website updates and search engine performance.
- **CRM Communication Implementation**: Coordinate with the Global CRM team to execute CRM communica...
**Responsibilities**
- **Agency Oversight**: Lead performance marketing agencies for web and app campaigns, ensuring strategic alignment, precise execution, and in-depth results analysis.
- **Analytics Management**: Optimize campaign effectiveness and user engagement through app and web analytics management.
- **SEO and Website Optimization**: Partner with the SEO agency to maintain and improve website updates and search engine performance.
- **CRM Communication Implementation**: Coordinate with the Global CRM team to execute CRM communica...