Traction Rec

Digital Marketing Demand Generation Specialist

📍 Location
vancouver, metro vancouver regional district
⏰ Job Type
Full-time
📅 Posted
May 30, 2026
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Job Description

Enhance demand generation initiatives focused on B2B marketing. As a Demand Generation Specialist, oversee campaign execution, from ABM to pipeline reporting, in a remote capacity.
Bring your 3-5 years of B2B SaaS experience to a role where creativity meets data-driven decision-making. You'll be responsible for optimizing marketing campaigns and improving demand generation practices, using AI-driven tools for analytics and reporting. Your expertise will help drive results in both campaign performance and audience engagement.
Key Responsibilities:
• Execute and refine demand generation campaigns
• Implement ABM strategies for targeted audience outreach
• Manage and report on email marketing effectiveness
• Optimize digital spends based on data insights
• Collaborate on content development for various campaigns
Requirements:
• 3-5 years in demand generation or digital marketing
• Proficiency in Salesforce and marketing automation tools
• Strong analytical...

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