Shell
CRM & Loyalty Manager
Job Description
, Hong Kong
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What's the role
This is an opportunity for an experienced CRM leader with a passion for loyalty, partnerships and marketing communications. You will collaborate with internal and external stakeholders to drive performance by enhancing the customer journey, growing loyalty through our digital platforms, and creating value with third-party partners. This role supports Shell’s Powering Progress strategy and our ambition to transition to a net-zero emissions business.
What you'll be doing
Monitor market trends, competitor activity and customer data to shape the CRM & Loyalty strategy, annual calendar and budget—aligned...