Job Description
An international online gaming company is looking for a commercially driven marketing leader to oversee and expand its presence across the New Zealand market. This role combines strategic ownership, brand development, acquisition marketing, and market growth within a highly competitive and regulated B2C environment.
RESPONSIBILITIES
- Develop and execute market growth strategies focused on brand awareness, customer acquisition, and commercial performance across New Zealand
- Lead multi‑channel marketing campaigns including TV, radio, sponsorships, digital marketing, CRM, affiliates, PR, print, and out‑of‑home advertising
- Adapt global campaigns and brand messaging to fit local market trends, customer behaviour, and cultural preferences
- Manage and optimise performance marketing activities in collaboration with internal stakeholders and external agencies
- Build and maintain strong relationships wi...