Johnson & Johnson
Channel Innovation Manager Toronto
Job Description
Join Johnson & J&J as a Media and Channel Innovation Manager in Toronto, where your leadership will drive digital engagement initiatives. Champion innovative solutions and enhance marketing effectiveness.
In this role, you will define and lead media strategy, ensuring that investments yield measurable impacts while adhering to governance. Collaborate with marketing, IT, and analytics teams to forge innovative partnerships and utilize AI to create impactful go-to-market strategies. Your efforts will focus on advancing measurement frameworks and empowering teams to achieve excellence.
Key Responsibilities:
• Develop media strategies aligned to business objectives
• Optimize planning and execution with vendors
• Explore new channels and partners for marketing
• Ensure compliance with digital standards and privacy requirements
• Create reporting frameworks to drive insights
Requirements:
• Bachelor’s degree required
• Minimum 7 years of relevant marketing expe...
In this role, you will define and lead media strategy, ensuring that investments yield measurable impacts while adhering to governance. Collaborate with marketing, IT, and analytics teams to forge innovative partnerships and utilize AI to create impactful go-to-market strategies. Your efforts will focus on advancing measurement frameworks and empowering teams to achieve excellence.
Key Responsibilities:
• Develop media strategies aligned to business objectives
• Optimize planning and execution with vendors
• Explore new channels and partners for marketing
• Ensure compliance with digital standards and privacy requirements
• Create reporting frameworks to drive insights
Requirements:
• Bachelor’s degree required
• Minimum 7 years of relevant marketing expe...