Tractian Technologies Inc
Business Development Representative (BDR)
Job Description
What you'll do
As a Business Development Representative (BDR), your primary focus will be on accelerating the company's growth by generating new business. You will be responsible for identifying, prospecting, and qualifying market opportunities that are not yet in our database. Leveraging advanced outbound sales techniques (actively approaching potential clients) and business intelligence tools, your goal is to apply strategic vision, commercial mindset, intensity, and discipline to open doors, spark interest among decision‑makers, and schedule qualified meetings for our Account Executives (AEs).
Responsibilities
- Outbound Prospecting: Execute a daily cadence of cold calls, emails, and LinkedIn outreach to reach decision‑makers in previously mapped strategic accounts.
- Account Mapping: Investigate the structure of target companies, identify the right personas (maintenance managers, industrial directors, plant managers), and bui...