Business And Marketing Intelligence Coordinator

Business & Marketing Intelligence CoordinatorLocation: Monterrey, N.L.Industry: Industrial accessories distributor (fluid transport hoses)Work Schedule: Monday to Friday, 8:00 a.m. – 6:00 p.m.Mode: On-sitePosition ObjectiveDrive company growth through strategic analysis, market research, lead management, and business intelligence tools that optimize sales performance and decision-making.Key ResponsibilitiesMarket and Product AnalysisIdentify products to promote by sector or industry.Conduct competitive and positioning studies.Develop pricing strategies based on marketing analysis.Monitor market trends and emerging opportunities.Conduct market and industry research.Lead and CRM ManagementManage and optimize Interlynx (lead program).
Administer CRM system (Salesforce).
Segment and track leads, analyze conversion rates (Win Rate).
Business Intelligence and ReportingCreate and maintain Power BI/Tableau dashboards for the sales team.Generate regular commercial performance rep...