Insight Global
AI SaaS Growth Marketing Lead
Job Description
Take the lead as an AI SaaS Growth Marketing expert to optimize paid acquisition and conversion strategies. Focus on lifecycle emails and comprehensive performance analysis.
In this pivotal role, you will be responsible for managing paid advertising campaigns while ensuring effective conversion rates through optimization strategies. Your data-driven approach will help identify trends in CPA and ROAS for ongoing improvements, leading to a robust customer base. Continuous experimentation will be key to achieving high growth metrics, marking your success in this dynamic environment.
Key Responsibilities:
• Lead paid acquisition and optimization initiatives
• Enhance website conversion strategies
• Drive lifecycle email marketing effectiveness
• Evaluate performance metrics for scaling decisions
• Collaborate on user behavior-based retargeting
Requirements:
• 3–5+ years in growth marketing or performance roles
...
In this pivotal role, you will be responsible for managing paid advertising campaigns while ensuring effective conversion rates through optimization strategies. Your data-driven approach will help identify trends in CPA and ROAS for ongoing improvements, leading to a robust customer base. Continuous experimentation will be key to achieving high growth metrics, marking your success in this dynamic environment.
Key Responsibilities:
• Lead paid acquisition and optimization initiatives
• Enhance website conversion strategies
• Drive lifecycle email marketing effectiveness
• Evaluate performance metrics for scaling decisions
• Collaborate on user behavior-based retargeting
Requirements:
• 3–5+ years in growth marketing or performance roles
...